Whenever we dip our toes into Canada, we always find gems and that is substantiated once again by Hamilton, Ontario natives The Crowleys and their gorgeous new track Midnight Blue.
Tucked behind upbeat surf guitar and robotic vocal tones, “Midnight Blue” is about where your mind takes you on a sleepless night.
Our friend Evan Bond animated the video for us. We met him when he offered to help us move a new mixing console up three flights of stairs into our friend Michael Keire’s studio. When we learned he was a talented artist and animator we knew we wanted to work with him and the time felt right when we started brainstorming ideas for the new video.
We pitched Evan a very basic idea and gave him full creative freedom after that. He did a great job of portraying the emotion of “Midnight Blue” through the short, minimalistic animated story. The carefree yet melancholic tone of the song guides an antique robot through a day at the beach where his imagination and reality clash. It exemplifies the loneliness and anxiety hidden behind a happy facade which is what inspired the track in the first place.