U.S. Weekend Box Office Round Up Sep 12 – 14, 2014

We’re certainly off holidays now as the box office cools but still the weekend did provide some surprises with No Good Deed (2,175 screens) taking pole position from reigning champ Guardians Of The Galaxy with a solid $24.5m. Given the film cost $13.2m to produce and was notoriously held back from critic screenings prior to release, Screen Gems have earned themselves another little hit. The Idris Elba/Taraji Henson led home invasion thriller pulled the African American crowd in droves to a very healthy $11,264 screen average. Given the genre and the targeted market for No Good Dead, this will drop like a stone the coming weekend to the tune of 50%-60% and be all but over by the end of week three. This i a $50m result.

Dolphin Tale 2 (3,656 screens), the sequel that had the widest screen release for the weekend, came in 2nd with $16.55m off a $36m budget. It’s only slightly behind 2011’s Dolphin Tale’s $19.2m which went on to gross $72m nationally. Concerning factor here is the modest $4,527 screen average and it’d be fair to suggest that this film is playing weekend days strongly and everywhere else it’s in the doghouse. It should have a steadier hold this coming weekend but from September 26, when The Boxtrolls comes in for the kids market, this mammal has a fair bit of flippering to do to keep in the game. $50m.

Guardians Of The Galaxy (3,104 screens) take out 3rd with $8m to bring its domestic cume to $306m. It’s the highest grossing film of 2014 in the U.S. and the only candidate to beat is The Hunger Games: Mockingjay Part 1 coming off the back of Catching Fire that grossed $424m domestically. Witha a $2,591 screen average, GotG is setting sail now and you’ll see that screen count all but halve this time next weekend with a $320m top end finish!

Teenage Mutant Ninja Turtles (2,957 screens) crosses $181m nationally after a 6th weekend take of $4.8m. A $1,623 screen average means this puppy is all but baked and it’ll fall off most everywhere this weekend. $189m finish.

The Drop (809 screens) opens with $4.2m on a $5,192 screen average. It’s a solid result for the crime drama starring Tom Hardy and the late James Gandolfini. Mystic River, which opened limited then expanded, grossed $10.445m on the expansion release date of October 17, 2003 on 1,467 screens – or a $7,120 screen average. Though hard to compare apples with apples  between them, The Drop is in line to deliver a $15m finish. The encouraging sign is, given the tightness of the release strategy, The Drop should be able to hold up into next weekends line up of releases.

In Cinemas Friday September 19, 2014 – The Guest (17/9), The Maze Runner, This Is Where I Leave You, A Walk Amongst The Tombstones, Tusk, Hector And The Search For Happiness, Tracks

Figures from Box Office Mojo

TW LW Title (click to view) Studio Weekend Gross % Change Theater Count /Change Average Total Gross Budget* Week #
1 N No Good Deed (2014) SGem $24,500,000 2,175 $11,264 $24,500,000 $13.2 1
2 N Dolphin Tale 2 WB $16,550,000 3,656 $4,527 $16,550,000 $36 1
3 1 Guardians of the Galaxy BV $8,041,000 -22.4% 3,104 -117 $2,591 $305,926,000 $170 7
4 2 Teenage Mutant Ninja Turtles (2014) Par. $4,800,000 -26.2% 2,957 -316 $1,623 $181,041,000 $125 6
5 3 Let’s Be Cops Fox $4,300,000 -22.8% 2,755 -177 $1,561 $72,972,000 $17 5
6 N The Drop FoxS $4,200,000 809 $5,192 $4,200,000 1
7 4 If I Stay WB $4,050,000 -27.1% 3,040 -117 $1,332 $44,937,000 $11 4
8 5 The November Man Rela. $2,750,000 -36.2% 2,702 -74 $1,018 $22,495,000 3
9 7 The Giver Wein. $2,626,000 -23.2% 2,253 -323 $1,166 $41,329,000 $25 5
10 9 The Hundred-Foot Journey BV $2,461,000 -21.8% 1,943 -224 $1,267 $49,409,000 $22 6

No Good Deed