With a starting 111,300,000 viewers the 2012 Super Bowl telecast became the highest watched show on U.S. television E V E R. It beat out the previous record holder – which was last years Super Bowl at 111 million – but it gets better:
The ratings continued to climb:
1st HALF: Circa 111.3 million viewers (highest ratings for first half ever)
HALF TIME SHOW (Madonna): 114 million viewers (highest ratings ever for half time show)
2nd HALF: 117.7 million viewers (highest ratings ever in U.S. History).
Any naysayers have been put to bed – the Super Bowl is the biggest TV Event in the United States.